Chao & Eero

Identity design

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Year: 2013 Photography: Iiro Muttilainen

Unique jewellery pieces that harness original ideas and are produced with impeccable quality.

Client: Chao & Eero

Chao & Eero Design offers unique jewellery pieces that harness original ideas and are produced with impeccable quality. Established by Chao-Hsien Kuo and Eero Hintsanen in 2005, C&E interpret contemporary ideas with traditional skills. Hold a piece of C&E jewellery in your hands, and you’ll feel the passion and attention to detail that they put into every step of the process.

Nórr was tasked by C&E to design a new global brand identity. In order to build an internationally strong and meaningful identity, a lot of emphasis was put on the research and concept design phases. After careful consideration, and an intense dialogue to understand C&E’s core values, the identity started to form itself around a custom designed type used on the logo and concept styles of photography.

The geometric and clear identity represents true craftsmanship and the mastering of a unique skillset. This identity has been designed to withstand the wear of time, provide visual balance and harmony, and reflect the elegance that manifests itself in C&E’s products.

Chao & Eero
Chao & Eero
Chao & Eero
Chao & Eero
Chao & Eero

Chao & Eero Design offers unique jewellery pieces that harness original ideas and are produced with impeccable quality. Established by Chao-Hsien Kuo and Eero Hintsanen in 2005, C&E interpret contemporary ideas with traditional skills. Hold a piece of C&E jewellery in your hands, and you’ll feel the passion and attention to detail that they put into every step of the process.

Chao & Eero
Chao & Eero
Chao & Eero
Chao & Eero
Chao & Eero
Chao & Eero
Chao & Eero